Industrialized construction presents itself as a sustainable and efficient alternative, which reduces environmental impact, optimizes resources and is associated with key advantages such as quality control and reduction of deadlines, which responds to the demands of new generations. This model also adapts to the new reality of teleworking, sparking interest in sustainable and functional homes, with 35% of teleworkers already familiar with this construction option.
According to the 2024 Saint-Gobain Family Barometer, industrialized construction is gaining ground as the preferred option for young people in Spain. This model, which combines technology, automation and optimization in the design and production of building components, meets the expectations of those looking for innovative, high-quality and environmentally friendly solutions for their future homes.
Even though only 6% of the Spanish population has a thorough understanding of the concept of industrialized construction, young people under 30 stand out as the group with the greatest knowledge and affinity towards this type of building, becoming the driving force of this emerging trend. Furthermore, 70% of Spaniards consider purchasing houses built with this method.
“Young people’s interest in industrialized construction is no coincidence. The new generations are looking for sustainable, accessible and flexible homes. We at Saint-Gobain are committed to responding to these expectations with solutions that improve comfort and well-being in the home, minimizing the environmental impact”underlines Lydia Arranz, Branding Manager of Saint-Gobain Spain.
Saint-Gobain, a global leader in lightweight and sustainable construction, designs, manufactures and distributes high-performance materials and solutions for the construction, mobility and industrial markets. Its comprehensive solutions for the rehabilitation of public and private buildings, for sustainable construction, as well as those aimed at the decarbonisation of construction and industry, have been developed through a process of continuous innovation, contributing to sustainability while offering high performance time. Always in line with the Group’s purpose: “MAKING THE WORLD A BETTER HOME”.
- 47.9 billion euros in turnover in 2023
- More than 168,000 employees, located in 76 countries
- Commitment to carbon neutrality by 2050
How does the integration of technology in industrialized construction cater to the preferences of younger generations?
Interview between the Time.news Editor and Dr. Elena Ruiz, Expert in Industrialized Construction
Time.news Editor: Welcome, Dr. Ruiz! It’s a pleasure to have you with us today. Industrialized construction is a hot topic right now, especially among the younger generation. Can you share your thoughts on what makes this construction method so appealing?
Dr. Elena Ruiz: Thank you for having me! Industrialized construction is indeed gaining traction, particularly among the youth. Its appeal lies in its sustainability and efficiency. By leveraging advanced technology, automation, and optimized resource management, we can reduce environmental impact while significantly improving quality control. For young people who are increasingly eco-conscious and tech-savvy, this method not only meets their demands for sustainability but also provides high-quality living environments.
Time.news Editor: That’s a great point. The connection between construction methods and the evolving work culture, particularly teleworking, also seems significant. How does industrialized construction cater to the needs of teleworkers?
Dr. Elena Ruiz: Absolutely. The rise of teleworking has transformed how we view our living spaces. People are seeking homes that are not just functional but also sustainable and comfortable. Industrialized construction allows for flexibility in design, incorporating home office spaces and other functional areas that can adapt to individual lifestyles. In fact, the statistic that 35% of teleworkers are already aware of this option highlights a shift in preferences towards homes that cater to their new working conditions.
Time.news Editor: It’s fascinating that only 6% of the Spanish population understands industrialized construction conceptually. Yet, your research indicates that the under-30 demographic shows a greater awareness and affinity toward it. What do you think drives this knowledge gap?
Dr. Elena Ruiz: That gap is quite telling of generational differences. Young people tend to be more engaged with new technologies and innovative solutions; they are also more likely to seek sustainable options due to their education and exposure to environmental issues. On the other hand, older generations may cling to traditional methods, which could be why they are less familiar with industrialized construction. The key will be educating the broader population on the benefits and practices of industrialized construction, and also showcasing successful projects that resonate with them.
Time.news Editor: Education seems critical moving forward. What steps can we take to enhance the understanding of industrialized construction among the general public and further promote its benefits?
Dr. Elena Ruiz: That’s a crucial question. We need to foster dialog through seminars, workshops, and online content that demystifies industrialized construction. Collaborations between industries, educational institutions, and media can play a significant role. Additionally, project showcases that emphasize the success stories and tangible benefits of this construction method would help bridge the knowledge gap. The more people see real-life applications, the more likely they are to embrace it.
Time.news Editor: It sounds promising, Dr. Ruiz. With the market increasingly leaning towards sustainability and innovation, what future trends do you foresee in industrialized construction?
Dr. Elena Ruiz: I believe we’ll see further integration of advanced technologies, such as smart home systems and AI, into industrialized construction methodologies. This will enhance not only the efficiency of construction processes but also improve the quality of life for occupants. Additionally, as government policies push for greener initiatives, I foresee a drastic increase in this approach, accompanied by a stronger movement towards circular economy practices in construction.
Time.news Editor: Thank you for your insights, Dr. Ruiz. It seems that industrialized construction holds great potential for the future, particularly aligned with the values and needs of younger generations. We’re excited to see how it evolves!
Dr. Elena Ruiz: Thank you! It’s been a pleasure discussing this transformative field with you. The future certainly looks bright!