New Delhi: These days the market of quick-commerce is growing very fast. Most of the people living in metro cities shop from these platforms. Blinkit and Zepto are prominent among quick commerce platforms. This Navratri, along with other things, people made huge purchases of one more special thing on Zepto. Zepto’s co-founder and CEO Aadit Palicha has given information about this by posting on LinkedIn. Aadit has told in his post that Zepto has sold more than one lakh dandiya sticks this Navratri. He wrote in his post, ‘What a day it was! Ending Navratri 2024 with thanks. Celebrating the diversity of India through our users, sellers, brands and every Zeptonian who made it all possible. From essentials to festival specials, thank you for making us a part of the nine-day celebration of India.
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Shared many graphics
Adit has also shared many graphics on his post. In this, it has been told how the sales of various items were through their platform this Navratri. In a graphic he has told that more than one lakh Dandiya sticks were sold this Navratri.
In the second graphic, Adit has told how much the food items used in Navratri have increased this time. The biggest increase in sales was in chips eaten during fasting. This time it increased 16 times compared to last year. After this there was buckwheat and Rajgiri flour.
Rapidly growing quick commerce market
The market of quick commerce is growing rapidly in the country. These platforms, which claim delivery in 10 minutes, are providing ration and other essential items to the people very fast. Now everything from electronics items to mobiles etc. are sold on these platforms. Apart from Blinkit and Zepto, other companies are now delivering goods to the customer in 10 minutes.
Blinkit’s big stake
As of now, Blinkit has the largest share among the quick platforms present in the market. According to an estimate, Blinkit occupies about 45 percent of the quick commerce market. After this comes Swiggy. Swiggy’s stake is 27 percent. Zepto is in third place with 21 percent share. The remaining portion consists of other quick commerce companies.