2024-09-21 07:59:21
The brand value of the American streaming service provider Netflix Corporation has increased by 72 percent in a year and is 26.7 billion dollars. Such an assessment was given in the ranking of the world’s most valuable brands published by Forbes magazine.
The following brands occupied the top positions of the list, just like a year ago. Apple with a value of $241.2 billion, Google ($207.5 billion), Microsoft ($162.9 billion), Amazon ($135.4 billion) and Facebook ($70.3 billion dollars). They are followed by Coca-Cola, Disney, Samsung, Louis Vuitton and McDonald’s. A year ago, Toyota also entered the top ten, but this year, having lost 7 percent of its value, it took only 11th place.
Louis Vuitton, which was not included in the top 10 cheapest brands earlier, rose by 20 percent, thus occupying the ninth position.
Of the top ten, only Facebook and Samsung lost 21 and 5 percent of their value, respectively, while the rest of the brands rose in price. Netflix, which showed the largest year-over-year growth of 72 percent, ranked 26th.
The total value of the 100 most valuable brands was $2.54 trillion.