Chilli Beans “Pineapple” MV: Guam, Summer & SPICE 🍍☀️

by Sofia Alvarez

Chilli Beans. Drops New Music Video for “pineapple!” Amidst Summer themes and Miraculous Filming Conditions

The Japanese musical group Chilli Beans. released the music video for their latest single, “pineapple!,” on YouTube on Sunday, June 29th, offering a glimpse into a summer aesthetic that embraces imperfection.

The song is featured on Chilli Beans.’s fifth EP, “the outside wind,” which became available for streaming on Wednesday, June 25th. this release marks the group’s first foray into overseas markets, with filming for the “pineapple!” video taking place in Guam under the concept of “a summer that doesn’t go well.”

The music video’s director, Tanabe Hidenobu, shared insights into the creative process, revealing the song’s origins in a simple observation. “Members explained that the song was created from the fact that ‘the sun looks like a pineapple,'” he stated. The initial vision for the project centered around capturing “an remarkable sun and sunlight.”

Did you know?-The pineapple is a symbol of hospitality and welcome. Its association with warmth and good cheer may have influenced the song’s concept.

Despite the timing coinciding with Japan’s rainy season, the production team pursued a sun-drenched aesthetic in Guam. According to Hidenobu, the shoot involved working “in the sun and in the sun,” resulting in a unique visual style.

The resulting video presents a “slightly uncool and cute worldview” that embodies a relaxed summer vibe characteristic of Chilli Beans.’s music. The core theme explores the relatable experience of anticipating a perfect summer only to encounter unexpected challenges. “The theme is summers where you try to enjoy the long-awaited summer, but it doesn’t work out,” Hidenobu explained. “Still, I think it’s a positive MV that enjoys our summer in a Chilibi-like way.”

Reader question:-Do you think embracing imperfections makes art more relatable? How does this theme resonate with your own summer experiences? Share your thoughts!

The production wasn’t without its hurdles, including periods of rain during filming.However, hidenobu described these moments as contributing to the video’s charm, noting “a series of miraculous timings where the sun appears.” He further emphasized the authenticity captured in the video, highlighting the “members who are sweating realistically and with relaxed and enjoying the film.”

Hidenobu expressed hope that audiences will connect with this new side of the group,experiencing a summer atmosphere distinct from their usual style. “We hope that you will enjoy this new side of the members along with the summer, which is different from the cool, everyday chili beans!”

Release Details:

5th EP “the outside wind” is currently available for streaming.

Track List:

M1. just try it
M2. tragedy
M3. pain
M4. pineapple!

Embracing Imperfection: Beyond “pineapple!” and the Bigger Picture

the release of Chilli Beans.’s “pineapple!” music video, with its focus on “a summer that doesn’t go well,” opens a conversation about the role of imperfection in art and its broader resonance in our lives. As the video’s visuals, filmed during Japan’s rainy season, embrace the unexpected challenges, it echoes a sentiment becoming increasingly prevalent in music and other creative fields.

Music festivals also frequently enough deal with the unpredictable, echoing the “pineapple!” theme. From sudden downpours to logistical hiccups, these events regularly experience the unexpected. The ability to adapt and maintain a positive outlook, mirroring the “Chilibi-like” enjoyment described by director Hidenobu, often defines the experience. Whether it’s a music video shoot or a major festival, recognizing that not everything will go as planned is essential.

The creative process is inherently messy, and frequently enough the most memorable moments are born from embracing the unexpected. Just as the “miraculous timings” of sunshine enhanced the “pineapple!” video, unplanned occurrences can spark innovation. Recognizing this allows artists and event organizers to transform potential setbacks into opportunities for growth and originality.

Ultimately, “pineapple!” and the philosophies behind its creation can serve as a reminder: perfection isn’t the goal; the authenticity of the experience-both in art and life-prevails. The ability to laugh at those challenges,much like Chilli Beans. seem to do, makes the output of art far more interesting.

How does the concept of “a summer that doesn’t go well” relate to the broader music scene? This theme allows viewers to connect with relatable experiences, offering a refreshing contrast to perfectly curated imagery. The video emphasizes the importance of embracing the unexpected, whether it’s a pop music video or a festival, fostering a sense of authenticity.

What makes “pineapple!” appealing to audiences? The relatable theme and focus on imperfection resonate with listeners and viewers. Imperfection creates a more authentic experience that many can connect with and often appreciate, which creates a strong bond between the artist and their listeners.

Practical Takeaways from Embracing Imperfection

  • embrace the Unexpected: Don’t let unforeseen circumstances derail your creative endeavors. Learn to adapt and integrate challenges into your vision.
  • Cultivate a Positive Mindset: Approach setbacks with a sense of humor and openness. View challenges as opportunities for innovation.
  • Focus on Authenticity: Strive for genuine expression over flawless execution. Authenticity fosters deeper connections with your audience.
  • Find the “Miraculous Timings”: Seek out those small moments that make the process worthwhile,even amidst difficulties.

The success of “pineapple!” demonstrates that imperfections can be a source of value in art and life. Ultimately, embracing these challenges allows for a more enriching and memorable experience.

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