Oregon’s ‘Zyn Tax’: How a 65-Cent Fee Helps Fund Wildfire Prevention Amid Rising Costs

For many Oregonians, the first sign of a shifting climate policy didn’t come from a scientific report or a legislative hearing, but from a surprise at the checkout counter. This year, a 65-cent tax appeared on every tin of nicotine pouches, including popular brands like Zyn and Rogue. While seemingly a minor consumer annoyance, the “Zyn tax” is a symptom of a much larger, more desperate financial scramble occurring across the American West.

The tax is part of a broader effort to fund wildfire reduction in a region where the cost of fighting blazes has completely decoupled from the budgets designed to manage them. In 2024, Oregon witnessed the fragility of its existing systems when wildfires scorched more than 1.9 million acres. By the time the smoke cleared in October, the state had spent over $350 million on suppression—shattering an initial allocation of just $10 million.

The financial shortfall was so acute that the state faced a liquidity crisis mid-season. “By July 21, I had already completely blown through my cash on hand,” said Kyle Williams, the Oregon Department of Forestry’s deputy director for fire operations. The result was a breakdown in the supply chain: contractors who dug fuel breaks and provided meals for crews went unpaid, forcing the state to convene an emergency legislative session just to keep operations running.

This pattern is no longer an anomaly. it is the new baseline. As drought conditions persist and snowpacks dwindle, states from Idaho to Hawaii are realizing that their funding models—largely based on historic averages—are obsolete in the face of a warming planet and an expanding wildland-urban interface.

The Hidden Math of Wildfire Costs

The financial strain is exacerbated by a fundamental misunderstanding of what a wildfire actually costs. Most state budgets focus on “suppression”—the immediate act of putting out the fire. However, a 2018 report by Headwaters Economics revealed that suppression accounts for only about 9 percent of the total economic impact of a wildfire. The remaining 91 percent is swallowed by the long-term costs of rebuilding infrastructure, rehabilitating scorched landscapes, and managing the loss of ecosystem services.

the logistics of payment are hampered by a “checkerboard” of land ownership. In the West, fire costs are split between federal agencies, state governments, tribes, and local municipalities. Typically, the entity where the fire starts pays the upfront costs, with other affected parties reimbursing them later. This reimbursement process can take years, leaving state agencies with depleted coffers while they wait for federal checks to arrive.

A 2022 analysis by the Pew Charitable Trusts found that most states rely on their general funds to bridge these gaps, effectively pitting wildfire costs against every other state priority, from education to healthcare. Peter Muller, a senior officer with Pew’s managing fiscal risks project, notes that the increasing frequency of these events has turned a theoretical risk into a certainty. “It’s less of an ‘if’ this is going to happen and more of a ‘when,’” Muller said.

Diversifying the Revenue Stream

To avoid the chaos of emergency legislative sessions, Western states are experimenting with creative, and sometimes controversial, ways to raise money. The goal is to move away from general fund reliance toward dedicated, sustainable revenue streams.

Diversifying the Revenue Stream
Hawaii
State Funding Mechanism Primary Purpose
Oregon Nicotine pouch tax & “Rainy Day” interest Prevention and mitigation
Hawaii “Green fee” on hotel/short-term stays Climate resilience & disaster response
Montana Wildfire suppression special account Advance budgeting for suppression
Idaho Increased annual forested land fees Staffing and equipment (prescribed burns)
Utah Federal mineral lease bonus payments General wildfire funding

In Hawaii, the strategy is to shift the financial burden from local taxpayers to the tourism industry via a “green fee” on hotel rooms. Montana has taken a more direct approach to budgeting, adding $152 million to its wildfire suppression special account in 2023 to ensure that funds are available before the first spark flies.

Oregon has implemented the most comprehensive overhaul following its 2024 crisis. Beyond the nicotine tax, the state has raised timber harvest taxes and landowner fees for building in high-risk forested areas. They have also established a $150 million natural disaster fund and created a new account specifically for federal reimbursements, allowing the Department of Forestry to access funds without needing a special session of the legislature.

The Pivot from Suppression to Prevention

Despite these new revenue streams, a critical tension remains: the industry’s obsession with the “fight” versus the “prevent.” For decades, the US has focused on suppression—putting out fires as quickly as possible. This approach has inadvertently created a “tinderbox” effect, where a century of suppressed natural fires has led to an unnatural accumulation of flammable vegetation.

Kimiko Barrett, a researcher with the Alliance for Wildfire Resilience, argues that funding still overwhelmingly favors the response phase. “When you look at the investment of where funding is going, it overwhelmingly favors wildfire response and suppression,” Barrett said. The logic of the “Zyn tax” is to break this cycle by dedicating funds specifically to prevention, such as forest thinning and prescribed burns, which make fires less destructive and cheaper to fight in the long run.

Idaho is mirroring this proactive shift. The state recently increased the annual fee for property owners with forested land from $40 to $100. These funds are used to maintain permanent staff and equipment necessary for year-round mitigation work, rather than just seasonal emergency response.

The Pivot from Suppression to Prevention
Kyle Williams

As the West enters another challenging season, the goal is no longer just to survive the summer, but to redesign the landscape itself. As Kyle Williams put it, the only way to truly control the costs is by “creating a landscape that’s not as expensive and not as damaging to fight fire.”

Note: This article discusses state tax policies and public funding; it is provided for informational purposes and does not constitute financial or legal advice.

The effectiveness of these new funding models will be tested during the 2025-2026 wildfire cycles, with state agencies monitoring whether the increased reserves and dedicated prevention funds can prevent the liquidity crises seen in previous years. Official budget audits for these new accounts are typically released following the end of the fiscal year in June.

Do you think “sin taxes” are an appropriate way to fund climate resilience? Share your thoughts in the comments or share this story on social media.

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