Before she was “The Money Queen” dispensing financial advice for thousands of dollars a course, Amanda Frances was, according to early online videos resurfacing this month, “The Money Princess.” The discovery, shared on a Reddit thread dedicated to the Real Housewives of Beverly Hills star, offers a glimpse into the evolution of the financial personality that has captivated—and, for some, concerned—a growing online audience. The shift from “Princess” to “Queen” reflects a significant transformation in both branding and business strategy, now reportedly generating over $400,000 per month.
Frances, who joined the Bravo series in 2025 for its 15th season, has built a financial empire centered around empowering women through digital courses and content. Her bestselling book, Rich as F*ck, further cemented her status as a leading voice in the financial wellness space. However, the unearthed video, circulating online, shows a markedly different presentation. The video, which appears to be from the early days of her online presence, depicts a younger Frances offering advice with a softer, more aspirational tone, a contrast to the direct, often assertive style she employs today.
The Reddit thread, titled “Before The Money Queen, I give you…The Money Princess,” highlights the difference in presentation. Users have commented on the contrast between the earlier, more approachable persona and the current branding, which emphasizes a no-nonsense approach to wealth building. This evolution coincides with a dramatic increase in the pricing of her courses, ranging from $999 for “Best Year Ever” to $47,000 for more comprehensive programs, as reported by Reality Blurb.
From Aspirational Guidance to High-Ticket Courses
The courses offered by Amanda Frances cover a wide range of topics, all geared towards financial empowerment. The “Money Mama Course,” priced at $1,999, is valued at an estimated $15,743, while the “Self-Published Course” is valued at $12,452. She also offers a “Course Creation” course, priced at $1,999, with a claimed value exceeding $20,000. Frances explains that even a conservative estimate of selling this course to 30 students at $497 generates $14,910 in revenue. Other offerings include the “Show The F*ck Up Course” ($1,999, valued at over $10,000), the “Sell From Your Soul Course” ($1,999, valued at $17,252), and the “Turning Sh*t Into Gold Course” ($1,999, valued at $10,850). The “Money Mentality Makeover Course” is the most expensive at $2,999, with a claimed value of $26,917.
The content within these courses varies, but consistently focuses on mindset shifts and practical strategies. The “Best Year Ever” course, at its $999 price point, promises eight days of content designed to set participants up for success, beginning with “releasing the past.” Other modules include taking inventory, creating a positive mindset, building confidence, gaining clarity, and developing a vision for the future, accompanied by affirmations, journal prompts, and homework assignments.
A Past Life and a New Identity
Frances’s journey to financial guru hasn’t been without its complexities. Recent reports, including coverage from Google News via Reality Tea, reveal details about her past involvement with a cult. She reportedly “ran away” from this life, a period she has begun to discuss publicly, particularly in connection with her appearances on The Real Housewives of Beverly Hills. The details of this past remain largely personal, but her willingness to address it adds another layer to her public persona.
The Rise of the “Money Queen”
Amanda Frances’s success is a testament to the growing demand for financial literacy, particularly among women. She has positioned herself as a thought leader in this space, leveraging social media, podcasts (including “And She Rises”), and online courses to reach a wide audience. As noted by her official website, she aims to empower women to take control of their finances and achieve financial freedom. The high price points of her courses, however, have drawn criticism, with some questioning whether the value justifies the cost.
The transition from “Money Princess” to “Money Queen” isn’t simply a branding exercise; it represents a shift in her approach to financial empowerment. The earlier videos suggest a focus on inspiration and aspiration, while the current offerings emphasize concrete strategies and a more assertive, results-oriented mindset. This evolution has clearly resonated with a significant audience, driving substantial revenue and establishing Frances as a prominent figure in the financial wellness industry.
As Amanda Frances continues her run on The Real Housewives of Beverly Hills and expands her online empire, her story serves as a case study in personal branding, financial entrepreneurship, and the evolving landscape of online influence. The next scheduled appearance of Frances on The Real Housewives of Beverly Hills is February 27th, 2026, where further insights into her life and business may be revealed.
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