Audi project manager Mattia Binotto dampens expectations before the Formula 1 debut, announces patience and makes it clear that no surprise coup is planned for 2026.
Audi is approaching its Formula 1 project with a measured outlook, prioritizing long-term development over immediate gains. Head of technology Mattia Binotto has made it clear that the manufacturer isn’t anticipating a swift victory when it enters the sport in 2026.
As a new entrant, the factory team will initially lack the extensive Formula 1 experience possessed by established manufacturers like Mercedes and Red Bull, who have years of development under their belts. The competition is particularly fierce in the engine sector, which is regaining prominence after a period of relative stagnation.
Audi Sets Realistic expectations for 2026 F1 Entry
Audi’s long-term strategy focuses on sustained growth, not instant success in Formula 1.
Binotto: Patience is Key for Audi’s F1 Project
Binotto, who previously held a leadership role at Ferrari, is urging a patient approach. He stated to Reuters: “The investments we are currently making are long-term. We may not see the return in terms of performance for another three or four years.I don’t expect us to have the best engine next year.”
This cautious outlook comes amid ongoing debate within the Formula 1 paddock regarding technical interpretations of the rules. Competitors like Red Bull and Mercedes are exploring solutions related to compression ratios, which, according to the FIA, remain compliant but could offer a performance advantage.

Binotto emphasized the long-term nature of Audi’s ambitions, stating: “We are still in the development phase. Our goals are aimed at 2030. We don’t expect to be a surprise next year.” He indicated that supporters of the four rings will need to exercise patience as the team builds its Formula 1 program.
What is Audi’s primary focus for its Formula 1 entry? Audi is prioritizing long-term development and sustained growth over immediate competitive success, with performance expectations realistically set for 2030.
