EBU & Eurosonic: Collaboration History

“`html

Amsterdam, January 12, 2026

Eurosonic 2026: A Showcase of Emerging European Talent

The annual Eurosonic Noorderslag festival in Groningen, Netherlands, is once again spotlighting the next generation of European musicians, with a notably strong showing from Irish artists this year.

• eurosonic noorderslag, taking place in Groningen, Netherlands, serves as a crucial platform for emerging European artists.
• A important number of Irish acts – 14 in total – are performing at this year’s festival.
• The European Broadcasting Union (EBU) and Eurosonic have a long-standing collaborative relationship, fostering the growth of new music.
• Artists like Cordelia, Ragnar Finsson, and MOIO are among those generating buzz at the event.

The vibrant city of Groningen is currently buzzing with the energy of Eurosonic Noorderslag,a festival renowned for launching the careers of artists who go on to dominate European stages. This year’s event, which began January 17, 2026, features a diverse lineup, but it’s the strong contingent of Irish musicians that’s particularly turning heads. The festival provides a unique prospect for industry professionals and music lovers alike to discover the sounds shaping the future of European music.

Why is Eurosonic Important?

eurosonic Noorderslag is a crucial platform for emerging European artists seeking industry recognition. Why is it so effective? The festival acts as a meeting point for over 4,000 industry professionals – record label representatives, booking agents, festival organizers, and journalists – all actively seeking the next big thing in music. This concentrated exposure dramatically increases an artist’s chances of securing record deals, tour opportunities, and wider media coverage. The festival’s focus on undiscovered talent distinguishes it from larger, more established events.

Did you know? – Eurosonic Noorderslag isn’t just one festival. It includes Eurosonic, focused on pop music, and Noorderslag, dedicated to Dutch-language music, creating a broad spectrum of sounds.

Who is Performing?

Who is taking the stage at Eurosonic 2026? Fourteen Irish acts are showcasing their talent, including MOIO, Florence Road, sexytadgh, Dove Ellis, Madra Salach, and Child Of Prague.These artists span genres from indie-pop to choice rock, representing the diversity of the Irish music scene. Internationally, artists like Cordelia (Iceland), Ragnar Finsson (Iceland), Chibi Ichigo (Japan), Dressed Like Boys (Germany), Elín Hall (Iceland), and GANS (Germany) are also generating significant buzz. The festival’s lineup is carefully curated to represent the most promising emerging talent from across Europe and beyond.

What Happens at Eurosonic?

What exactly happens at Eurosonic? The festival features a series of showcase performances by emerging artists, alongside conferences, workshops, and networking events. Artists perform in various venues throughout Groningen, allowing industry professionals to experience their music live. The EBU, a key partner, broadcasts performances and provides opportunities for artists to gain exposure on european radio and television. The festival also hosts the European Music Awards (EMA) for emerging artists, recognizing outstanding achievements in various genres.

Pro tip – Networking is key at Eurosonic. Artists should prepare a concise “elevator pitch” about their music and be proactive in connecting with industry professionals.

How Does Eurosonic Facilitate Success?

How does Eurosonic translate into real-world success for artists? The festival’s long-standing collaboration with the European Broadcasting Union (EBU) is pivotal. The EBU’s involvement provides artists with invaluable airplay and exposure across its network of public service broadcasters. Furthermore, the festival’s reputation for identifying future stars attracts significant media attention, generating press coverage and social media buzz. Many artists