2023-06-18 06:04:30
El Pozo Alimentación has launched the second edition of its “Brand Ambassadors” program, with which it adds new prescribers among the company’s employees identified with the brand.
The program now has a total of 25 ambassadors with different job profiles within the company. Their job is to be able to transmit the values of the brand and the company through their daily activity and the information they share, both offline and online.
During the first edition, the ambassadors have participated in different promotional events organized by ElPozo Alimentación, as well as in product tastings and training activities, as well as sharing company messages, launches, promotions and other actions carried out.
The objective of this initiative is to strengthen the branding of the company and the corporate culture, make the brand closer, and reinforce the level of commitment and satisfaction that exists between employees and the company, sharing their positive experiences among their network of contacts.
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