The clash between France and England, known as Le Crunch, is set to be even more hotly contested this year, with Adidas unveiling a special jersey to commemorate 120 years of rivalry. The kit, already generating significant buzz among fans, will be worn by the French team at the Stade de France on March 14th as they aim to secure a Six Nations Grand Slam.
The new Adidas jersey is a striking light blue, featuring a white collar and an embroidered gold cockerel – a nod to the kit worn by France in their very first match against England back in 1906. Adidas has taken that historical design and given it a thoroughly modern update, creating a range that’s quickly develop into a must-have for rugby supporters. The launch was accompanied by a short film showcasing key players from the French national team, highlighting the enduring passion surrounding this historic fixture.
A Century of Competition, Reimagined
The significance of this year’s Le Crunch isn’t lost on the players or the fans. As Adidas noted in its release, the jersey represents 120 years of shared history on the rugby pitch. The initial response has been overwhelmingly positive, with both the match jersey and a limited-edition heritage jersey selling out within 24 hours of release, according to reports. Social media is alight with praise, with some calling it “the best jersey drop of the year in any sport, not just rugby.”
120 ans qu’on partage la même table.
Le 14 Mars, le couvert est de nouveau dressé. 🍽️
⁰120 years at the same table. On March 14, we’re back at it. pic.twitter.com/8qoiAujT8U— adidasfr (@adidasFR) February 28, 2026
Antoine Dupont, arguably one of the world’s best rugby players, along with Louis Bielle-Biarrey and the rest of the French squad, will proudly wear the new kit as they face England. The stakes are high, as a victory would secure a Grand Slam for France in the 2026 Six Nations tournament. The match promises to be a thrilling encounter, steeped in tradition and fueled by intense rivalry.
Beyond the Jersey: A Full Collection
Adidas hasn’t just released a jersey; they’ve created a full “120 Years Crunch” collection. The range includes on-pitch apparel like white match shorts and red playing socks, alongside a stylish leisurewear line. This includes a white anthem jacket with tricolor Adidas stripes, a knitted cardigan, white cargo trousers, and a selection of t-shirts. Prices for the leisurewear range from £38 for a t-shirt to £160 for the cardigan.
The popularity of the collection speaks to Adidas’s successful partnership with France Rugby. Fans are clearly responding to the blend of heritage and modern design, and the limited availability has only added to the demand. The speed at which items have sold out demonstrates the passion surrounding both the sport and the national team.
The wider range has been an immediate hit with fans, French and beyond, with the match jersey and heritage jersey selling out in under 24 hours.
As France prepares to take on England at the Stade de France, the excitement surrounding this special jersey and the wider collection is palpable. The match on March 14th will not only be a test of skill and strength but also a celebration of 120 years of a captivating rivalry. Fans eager to get their hands on the remaining items in the Adidas x France collection are encouraged to check the Adidas website for restocks and updates.
Download the digital edition of Rugby World straight to your tablet or subscribe to the print edition to get the magazine delivered to your door.
Follow Rugby World on Facebook, Instagram and Twitter/X.
The next update will come following the match on March 14th, when the result of Le Crunch and France’s Grand Slam hopes will be known. What are your thoughts on the new jersey? Share your opinions in the comments below.
