Since its creation, the group has been accustomed to multiplying its diversification activities.
Search apartment or house”, “The Queens of make-up”, “The Queens of shopping”, “Top Chef”, so many flagship programs of the M6 channel which already fascinate lovers of make-up and cooking decoration. To apply this concept, the M6 group is joining forces with Studi, and the French leader in online training, to launch Academee, a 100% online school.
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Diploma courses sponsored by emblematic professionals are available in areas as varied as aesthetics, decoration, personal service, commerce and sales or even culinary, with the “Top Chef Academy”. Since its creation, the M6 group has been accustomed to multiplying its diversification activities, particularly in e-commerce (MisterGoodDeal), mobile telephony (M6 Mobile), online photography (MonAlbumPhoto) or more recently in agencies real estate (he has just bought out all of the capital of the Stéphane Plaza Immobilier agency).
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Today, the audiovisual group is embarking on online education. A way to extend the universe of its successful TV shows around its star presenters, such as Philippe Etchebest (“Top Chef”) who becomes the godfather of the “Top Chef Academee”.
M6 will make available to these new educational services both the reputation of its presenters and the power of its advertising screens. The magazine press, in particular the CMI group, is already developing this kind of concept with embodied magazines, including that of Sophie Davant.