Oracle Red Bull Racing Partners with Carlyle
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30 Jul 2025
30 Jul 2025
Carlyle Joins Oracle Red Bull Racing in Historic Formula 1 Deal
This groundbreaking alliance integrates a leading financial firm with a dominant force in motorsport, signaling a new era of commercial collaboration.
- Red Bull Racing partners with Carlyle as its exclusive investment management partner.
- Carlyle’s branding will be visible across the RB21 and team assets.
- The deal is the first of its kind between an F1 team and a global private markets firm.
- both organizations emphasize innovation, excellence, and a drive for peak performance.
Carlyle’s branding will prominently feature on the Oracle Red bull Racing RB21 challenger, adorning the car chassis, driver kit, pit wall, and garage. The partnership is set to be activated across the entire Formula 1 global calendar, providing Carlyle a significant platform to connect with clients and stakeholders worldwide.
Oracle Red Bull Racing, a team that has competed in Formula 1 since 2005 and secured the Constructors’ Championship for the last three seasons, is based in Milton Keynes. The sport itself has seen a surge in global popularity, boasting record attendances and expanding digital audiences in recent years.
Laurent Mekies, CEO and Team Principal of Oracle Red Bull Racing, expressed his enthusiasm for the new alliance. “We’re thrilled to welcome Car
