Private Health Insurance: Value Eroding? | Doctor Reform Calls

by mark.thompson business editor

Australian Private Health Insurance System Faces Crisis: Value Eroding for Millions

The Australian private health insurance system is under increasing strain, with a new report revealing that the value offered to the roughly 15 million Australians with coverage is “eroding” as rising premiums and narrowed benefits leave patients questioning the worth of their policies.

SEO Meta Description: Is private health insurance worth the cost in Australia? A new report reveals rising premiums, shrinking coverage, and calls for urgent reform to protect patients.

The Australian Medical Association’s (AMA) annual Private Health Insurance Report Card paints a concerning picture of a system struggling to deliver value for money. Premiums are surging, outpacing both inflation and wage growth, while coverage is simultaneously being restricted through increased exclusions.

Premiums Rise, Coverage Shrinks

According to the report, nearly 70% of private health insurance policies now contain exclusions – specific treatments or conditions that insurers will not cover. “Australians are paying more for their private health insurance and getting less value in return,” stated AMA President Danielle McMullen. “We’ve seen that private health insurance premiums are going up and up, which will be no surprise to Australians and sadly, our coverage is being narrowed.”

The trend is driving consumers toward cheaper, more limited policies. While the total number of policies increased by 640,000 between March 2020 and June 2025, demand for comprehensive “gold-tier” policies has plummeted as individuals opt for plans that exclude services like no-wait maternity care and psychiatric treatment. This shift is raising concerns about adequate coverage when patients actually need it. “We’re seeing Australians… turn to those lower tier products, which means they’re probably not covered for the health issues they may in fact face,” Dr. McMullen explained.

“Phoenixing” and Lack of Transparency

The AMA report also highlighted a practice known as “phoenixing,” where insurers close existing policies and replace them with nearly identical ones at a higher price. This, coupled with a general lack of transparency, is leaving consumers vulnerable. Dr. McMullen emphasized the need for insurers to clearly articulate what their products cover. “It’s more important than ever that people read the fine print of their insurance policy but… insurers need to work harder to make their products more transparent.”

Significant variations in benefits paid for the same procedure further complicate the landscape. The AMA found a nearly 30% difference in payments between two insurers for an uncomplicated childbirth. Benefits also vary geographically, with residents of New South Wales receiving higher payments for cataract surgery than those in South Australia. `.

Insurer Profitability and Calls for Reform

The report reveals that private health insurers returned approximately 84% of premiums to patients in 2024-25, a figure slightly lower than the government’s previous estimate of 85.5%. The AMA is advocating for a mandatory return of at least 90% of premiums in the form of treatment benefits and the establishment of an independent authority to oversee the health insurance sector.

The crisis in private health insurance is unfolding against a backdrop of strain on the public healthcare system. The private sector currently handles over two-thirds of planned surgeries and two out of every five hospital admissions. However, the AMA argues that decades of underfunding have “weakened” the public system, making private care a necessity rather than a choice for many. “Our public system is so neglected, underfunded, strained, and people know that the waiting lists are unacceptably long in public, and that’s forcing them to choose private care that they may not be able to afford,” Dr. McMullen said. “That’s not the situation we want Australia to be in. We want our private system to be about choice… it is there to support our public system, not replace it.”

Hospitals and Insurers at Odds

The report arrives during a period of escalating tension between private hospitals and insurers. Many private hospitals are reportedly facing financial collapse due to insurers not adequately covering rising healthcare costs. Insurers, however, maintain they are already paying out record amounts while striving to keep premiums affordable. Negotiations between hospitals and insurers regarding treatment prices are also proving contentious, with the AMA asserting that the five largest insurers – Medibank, Bupa, HCF, nib, and HBF – leverage their market dominance to secure favorable agreements.

Health Minister Mark Butler has signaled his expectation that private health insurers will make “more strenuous efforts” to keep premiums low ahead of next year’s increase. “Millions of Australian families hand over their hard-earned cash every month for their private health insurance premiums. Private health insurers must ensure their members are getting value for their money,” a federal government spokesperson stated. “Insurers and hospitals need to work together and take responsibility for driving change in this sector.”

Dr. McMullen underscored the urgency of the situation. “Getting the private sector right is really critical to our public sector,” she said. “If we can’t get the settings right… ultimately, the health of Australians suffers.”

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