Soli Brug Gallery: Art & Events | [City/Region]

A-ha’s Magne Furuholmen and Photographer Morten Krogvold Discuss Art, Luck, and Staying True to Your Path

Despite a heavy autumn rain and a packed hall, attendees flocked to Soli Brug on Tuesday to witness a compelling conversation between photographer Morten Krogvold and musician/visual artist Magne Furuholmen, best known as a member of the iconic band A-ha. The event drew a large crowd, demonstrating the enduring appeal of both artists and the power of a thoughtful exchange.

A Role Reversal and the Importance of Opportunity

The dynamic between Krogvold and Furuholmen was particularly intriguing, as it represented a role reversal from a previous interview. This time, Furuholmen took on the role of interviewer, probing Krogvold’s life and artistic philosophy. The conversation centered on themes of art, life, and the critical importance of forging one’s own path, coupled with recognizing and seizing opportune moments. “Take care of chance,” Krogvold advised, quoting Swedish film director Roy Andersson, emphasizing the need to be ready when opportunity presents itself.

A Childhood Marked by Adversity and Imagination

Krogvold openly shared details of a challenging childhood, marked by a prolonged hospital stay with limited stimulation. He revealed he lost reading skills during this period and faced anxieties from his father regarding his future. “I didn’t read until I was 10 years old,” he confessed, recalling being ridiculed by a teacher in school. However, this lack of external stimuli fostered a remarkably vivid imagination. He created an elaborate fantasy world called Øfteland, so immersive that it initially concerned his parents. This early experience highlights a fascinating contrast to the overstimulation prevalent in modern childhood, as Krogvold noted.

Finding Purpose Through Art and a Pivotal Moment with Beethoven

Furuholmen inquired about the moment Krogvold realized photography could become a serious pursuit. The photographer described a profound experience with Beethoven’s Eroica symphony as a revelation, followed by the acquisition of a Nikon camera after saving NOK 6,000. A subsequent job at Statens Filmsentral solidified his path. Krogvold also expressed gratitude for the faith placed in him by the Høvikodden Art Center.

Steadfastness and Navigating the Digital Age

A central theme throughout the discussion was the importance of steadfastness – remaining committed to one’s artistic vision and resisting the sway of fleeting trends. Krogvold urged aspiring artists to “be steadfast, work hard with your own expression and don’t let yourself be swayed by fashion trends and other people’s opinions.” This message resonated particularly strongly with a younger audience, given the accessibility of digital photography. Interestingly, Krogvold’s current exhibition, “Det mørke lyset,” at Soli Brug includes photographs taken with an iPhone, alongside his traditionally produced analog work. He initially envisioned the iPhone images as secondary, but ultimately allowed them to stand on their own, acknowledging the unique qualities of digital technology while reaffirming his preference for physical engagement with the photographic process.

The Enemy of Art: Doubt and the Value of Perseverance

Furuholmen asked about the biggest obstacle in Krogvold’s artistic journey. The photographer responded without hesitation: “Doubt is art’s greatest enemy.” He admitted to constantly questioning the quality of his work, but stressed the importance of persevering despite these insecurities. He also downplayed the importance of waiting for inspiration, stating, “If you wait for it, you won’t get anything done.” Krogvold recounted past criticisms from art critics, including a particularly harsh review in Dagbladet and a suggestion from Vetle Lid Larssen in Aftenposten to learn photography from a photo machine, but noted he had since become friends with Larssen.

Celebrating Success and the Power of Hard Work

The conversation also touched upon Furuholmen’s own success, particularly the 40th anniversary of A-ha’s hit “Take on me.” Krogvold praised Furuholmen’s steadfastness and the band’s relentless pursuit of success in London, despite numerous rejections. He reiterated his core belief: “Things don’t happen by themselves. It requires hard work.”

The Magic of Photography and the Darkroom

When asked about the source of “magic” in his work, Krogvold pointed to the darkroom. He explained that the flat nature of photography makes creating depth challenging, and that achieving this depth is where the true artistry lies. He acknowledged that he is still actively exploring this process.

Continuing a Legacy of Workshops and a Connection to Sarpsborg

Krogvold will soon be hosting another edition of his renowned workshops, which he has led for over 30 years, known for their direct and honest feedback. He also expressed affection for Sarpsborg, regularly attending matches of Sarpsborg 08 with a friend. Furuholmen, whose family roots lie in Varteig, near Sarpsborg, shared a similar connection to the area, though he admitted it had been some time since his last visit.