Taylor Swift is giving Swifties another visual treat: The music video for “Opalite,” a track from her latest album, will debut on Spotify and Apple Music this Friday, February 6, at 8 a.m. ET.
A Second Look into The Life of a Showgirl
The pop superstar announced the upcoming premiere on her official website, complete with a countdown clock. Following its initial release on Apple music and Spotify, the “Opalite” video will become available on YouTube this Sunday, February 8.
“Opalite” isn’t the first visual offering from The Life of a Showgirl. Fans were previously treated to a music video for the lead single, “The Fate of Ophelia,” wich premiered during Taylor Swift: The Official Release Party of a Showgirl in movie theaters before landing on YouTube.It remains to be seen whether the “Opalite” video will be the same version shown at the theatrical event or a brand-new take.
Chart-Topping Success and a Streaming Shift
The Life of a showgirl initially topped the Billboard 200 on october 3 and maintained its position for three months. “The fate of Ophelia” instantly claimed the No. 1 spot on the Billboard Hot 100, with “opalite” closely following at No. 2 – its highest chart position to date.
Swift’s decision to initially release the video on Spotify and Apple music comes amid a recent change in the streaming landscape. YouTube announced in December that it would no longer be providing its streaming data to Billboard‘s charts. This followed Billboard‘s announcement on December 16 of a revised chart methodology that places greater emphasis on paid subscription streams over ad-supported streams, reflecting evolving consumer habits and revenue models. The new weighting system values paid streams at a 1:2.5 ratio compare
Clarification of Changes & Answers to Questions:
* Why: Taylor Swift is releasing the “Opalite” music video to continue promoting her album, The Life of a Showgirl, and to engage her fans (Swifties). The release strategy also reflects changes in how music charts are calculated.
* Who: Taylor Swift is the artist releasing the video. swifties are the target audience. Billboard and streaming services (Spotify, Apple Music, YouTube) are also key players due to chart methodology changes.
* What: The music video for Taylor Swift’s song “Opalite” is being released. The release is happening in stages: first on Spotify and apple Music, then on YouTube.
* How did it end?: The article doesn’t describe an “end” to the story, but it explains the current situation: the video is about to be released, and this release is happening in the context of a shifting streaming landscape and chart methodology.
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* **Aria
