TikTok is in the testing phase to allow videos of up to 15 minutes, increasing the length of the content. The new feature promises more opportunities for content creators and brands, although it is not yet available to all users. Come and understand!
If you already spend hours a day exploring TikTok content, get ready for a possible significant change.
The app is testing the ability to upload 15-minute videos to the app, which could mean an even more immersive and engaging experience for users.
In this text, we will explore this new feature in depth and how it can change the way creators and viewers interact on the platform!
TikTok expands video length
TikTok, known for its short and dynamic videos, is constantly evolving its platform to meet user demands.
Initially limited to just 15 seconds, the platform’s videos gradually extended to one minute and later to three minutes.
In February 2022, the platform further extended the maximum content length to a massive 10 minutes, with the aim of offering more flexibility to content creators and influencers.
However, the recently announced news confirmed that TikTok is carrying out tests to allow uploads of 15-minute videos.
Although it is a feature still in the testing phase and not available to all users, the ability to share videos for longer periods of time could open up new opportunities for creators to expand their narrative.
How the novelty should reach the public
With longer videos, users will have more creative freedom to share stories, tutorials, and more comprehensive educational content.
Additionally, brands and businesses will be able to take advantage of this extension to create more informative and engaging videos.
While 15-minute video lengths are currently in the testing phase, TikTok continues to adapt to the needs and preferences of its user community.
With an innovative approach, the app is positioned to maintain its dominance in the social media landscape, offering users an increasingly engaging and engaging experience.
By Ana Laura Ferreira