Indonesia Boosts Local Economy with Collective trademark Push for Red and White Cooperatives
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Protecting the intellectual property of Indonesia’s Red and white Cooperatives is no longer optional, but a critical step toward bolstering the nation’s economy and ensuring the dominance of local products, according to a recent government announcement. New initiatives aim to streamline trademark registration and improve access to financing for these cooperatives,aligning with President Prabowo Subianto’s economic vision.
Strengthening Local Products Through intellectual Property
Speaking at a national seminar in Jakarta on tuesday, a senior government official emphasized the vital role collective trademarks play in increasing the value of goods produced by Red and White Cooperatives. The official underlined the necessity of enhancing and safeguarding these products through robust intellectual property registration.
“It’s no longer a choice but an obligation to ensure that local products dominate in our own country,” the official stated.
Collective trademarks are designed for use by groups – organizations or individuals – to identify goods and services sharing consistent characteristics and qualities, effectively differentiating them from competitors. The Red and white Cooperative model, the official explained, is intended to foster collaboration and innovation. However,without legal protection,even high-quality products risk losing both economic value and authenticity.
Examples of Registered Trademarks and Cooperative Success
Several collective trademarks have already been successfully registered under the Red and White Cooperative initiative. These include the Syariah Gampong Ulee Rubek Timu Red and White Cooperative in Aceh,specializing in fish and salt production,and the Syariah Gampong Cot Patisah Red and White Cooperative,known for its mats and woven goods. These examples demonstrate the practical submission of the collective trademark system.
Addressing Financing Challenges for MSMEs
While the cooperative model offers significant potential, access to financing remains a key challenge for both cooperatives and micro, small, and medium enterprises (MSMEs). According to the official, registering collective trademarks can help alleviate this issue by improving access to capital while simultaneously providing essential legal protection for intellectual property.
to support these efforts,the government has enacted several key regulations. These include Government Regulation No. 24 of 2022, focused on MSME financing support, and Creative Economy Ministerial Regulation No. 6 of 2025, which addresses intellectual property valuation.
Moreover, the Law Ministry has issued a circular designed to simplify the administrative procedures for registering collective trademarks specifically for Red and White Co
The government anticipates that these combined initiatives will significantly accelerate intellectual property protection within the Red and White Cooperatives network. This, in turn, is expected to strengthen the competitiveness of cooperative products in the domestic market.
The official expressed optimism that these measures will empower cooperatives and contribute to a more robust and self-reliant Indonesian economy.
Substantive News Report – Expanded Content
Jakarta, Indonesia – The Indonesian government is launching a comprehensive initiative to protect the intellectual property of its “red and White Cooperatives,” a network designed to bolster local economies and promote domestically produced goods. The move, announced Tuesday at a national seminar in Jakarta, is a key component of President prabowo Subianto’s economic agenda.
Why is this happening? The government recognizes that without robust intellectual property protection,high-quality products from Red and
