2023-10-30 10:38:33
From October 23 to 29, a new edition of the BdB Cybersemana, an initiative promoted by the BdB purchasing and services center, a national network of construction warehouses, with more than 150 participating suppliers.
The objective of this call has been to “incentivize purchases, throughout the week, through exclusive discounts for BdB associates and offer an advantage to participating suppliers by considerably increasing the number of orders,” the firm details. In addition to an improvement in the purchase price, associates received training through three online workshops.
Information on packaging, marketing and technology
The BdB Cybersemana 2023 had the participation of Isabel Goyena, general director at Cicloplast, in the first workshop on October 24, to explain the new legal obligations of RD 1055/2022 on packaging and waste. The second workshop, on Wednesday, October 25, dealt with social media strategies for construction companies, and was taught by Miriam Carretero, head of the Marketing and Communication department at BdB, and María del Mar Martínez, digital marketing consultant at Social Half. The last workshop was held on Thursday, October 26, aimed at helping associates get the most out of the corporate Intranet led by Laura Troitiño, head of the BdB Systems department. The BdB Cyberweek 2023 workshops had a total of 157 participating members.
From the company they report that “the BdB Cybersemana is an action that is very well received by the associates and that it represents a differentiating advantage of belonging to Group BdBdue to access to a large number of suppliers and the purchase prices that the BdB headquarters achieves with its negotiation work.
Its online event modality represents “additional convenience for associates, by avoiding travel or interrupting their daily work activity,” they emphasize from BdB, while reporting that “with the BdB Cybersemana 2023 and the BdB Meeting 2023, fair commercial that was held in April in Valencia, it is estimated to reach an extra 6 million euros in the group’s purchasing volume.
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