2023-12-11 06:07:20
For the eighth consecutive year, Davivienda El Salvador lights up Christmas and invites you to enjoy family unity in a space created to share great moments amid lights and colors that will illuminate three kilometers of Paseo General Escalón and the European plaza that makes up the Redondel Fuentes Beethoven .
Photo: Davivienda.
San Salvador. Davivienda celebrates Christmas in a big way with a special decoration that it has prepared on the Paseo General Escalón and the European plaza that makes up the Redondel de Fuentes Beethoven, with which it invites Salvadorans to enjoy these holidays with the joy and optimism of being at doors of a new year.
As has been a tradition for eight years, Davivienda illuminates almost three kilometers that make up this busy artery of San Salvador, to delight citizens who pass through this area and families who come to enjoy healthy recreation.
With joy, enthusiasm and good humor, values that characterize the brand, Davivienda includes in its Christmas decoration the installation of the symbolic Christmas tree, more than 5,000 multicolored LED lights, without missing its emblematic Davivienda red house, a train, a manger, photobook to take photographs, as well as elements of identity and tradition of Salvadoran families.
“This is a gift for families, a gift of gratitude for the preference and loyalty of our customers and a sign of celebration for the commitment of our collaborators,” said Gerardo J. Simán, executive president of Davivienda El Salvador.
In addition to this beautiful space that revives the magic of the time, Davivienda invites Salvadorans to view the exhibition of the collection of Works Inspirations of the Soul 2023, an initiative in alliance with VOLARTE – Volunteers of Art, located in Plaza Argentina. An exhibition composed of 65 works, one per artist, which was recently installed in gigantography format and will be available until January 2024.
Also, for those who are outside the country, the collection has a virtual version, available at www.daviviedavolarte.com.
As part of the initiatives of its sustainability and shared value strategy, this Christmas, Davivienda will deliver toys to children and young people in the beach communities of San Diego, El Mahahual and Toluca, communities where it runs in alliance with FUNZEL, its sea turtle conservation program.
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