2023-12-29 12:30:57
Iberian Press start the year 2024 with a business movement of great importance. The communication group, which already edits 26 printed and digital newspapers in the country as a whole and various magazinesincorporates into its media network The Andalusian Post Office that, founded the 1899is the newspaper dean of the Sevillian press and constitutes a reference for current information in the autonomous community.
The operation reaffirms the strategic character that Andalusia acquires for the communication company, which it launched in 1999 The Opinion of Malaga and integrated Córdoba Newspaper in 2019 with the purchase of Grupo Zeta. Javier Mollpresident of Prensa Ibérica, assures that “the acquisition ofThe Andalusian Post Office it reinforces our position in this land, helps us gain capillarity and is the most obvious proof of our firmness bet on a community of great projection and extraordinary human capital”.
Prensa Ibérica already has an ambitious relaunch plan for the historic newspaper which, coinciding with its 125th anniversary and supported by the strength of the group as a whole, should facilitate the modernization of the newspaper with an impetus to its digitization with the most advanced technologies and a value proposition that, in terms of publishing and for the benefit of readers, allows an increase and improvement of the contents, as well as an optimal adaptation to the informational needs of today’s society.
Javier Moll: “This acquisition reaffirms our commitment to Andalusia, a community of great projection”
From the vocation of service and commitment to the Andalusians that he has proven over the years The Andalusian Post OfficePrensa Ibérica will launch a project with leadership aspirations in the region.
Leading group of regional and local information in Spain, Prensa Ibérica has 27 printed and digital newspapers and almost 70 local Chronicles in Spain as a whole, in addition to several magazines. Girona newspaper, El Periódico de Catalunya, The Spanish Newspaper, Faro de Vigo, The New Spain, Levante-EMV, Information, Mallorca Diary i The province are some of the headers of the group.
With two million readers in press and magazines (EGM) and 217,000 copies (OJD), Prensa Ibérica is audience leader and dissemination in several autonomous regions and has a growing position in digital support.
On the Internet, its publications exceed 27 million unique visitors and touch 600 million page views per month, which makes it the first Spanish communication group in the general information category of GfK Dam (Companies News Publisher MC) i en la categoria News & Information de Comscore.
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