The Rise of Installment Purchase Apps in Venezuela: Cashea Leads the Way

by time news

2024-04-28 00:10:27

Venezuelans are already familiar with installment purchase apps, which have gained ground in the country because they allow the acquisition of mobile phones, appliances and even motorcycles in a way that suits everyone’s purchasing power.

These digital systems have become popular from Cashea, which is one of the most powerful in the market so far and a pioneer in the buy-now-pay-later model in the country.

The popularity of the app has increased that it already has 300 allies and 1,500 businesses in the country that work with the brand, which closed in 2023 with more than 2,000,000 users and in December made 440,000 operations Because of the growth of this payment method, Pedro Vallenilla Sosa, one of the founders of the application, had a 425% growth in affiliate businesses in the last half of 2023.

It must be remembered that the method to be used is that the user pays a small initial amount (which varies from 60% to 40% of the amount depending on their status) and then they will have three equal installments every two weeks or 15 days. .

The pre-approval of the credit line is quite simple: you just have to download the app, register and in a short time they will give you an amount that you can start enjoying this service.

However, the app hopes to progress much further by 2024. The first step was to update their application, which already has a simulator so users can see how much would be ​the initial fee for the product they want to buy, as well as the installment. amounts and the dates on which they must be paid.

However, the number of installments is expected to increase this year, as Vallenilla explained to the Banking and Business portal.

One of the innovations made by the app is the recent incorporation of funding for health services, among which stand out: a home doctor, comprehensive dentistry, an optometrist and a health point.

Over Cashel.

But Cashea has not only gained ground under this modality in the country. In Últimas Noticias we have identified at least two other applications that work under the same buy and pay later modality, although they have their own versions.

On March 9, 2024, the application called Krece goes on the market, a platform with 100,000 registered users until April 2.

According to its website, it already has 56 affiliated stores and operates in several cities in the country: Caracas, Valencia, Maracay, Margarita, San Cristóbal, Barquisimeto, Puerto La Cruz, Barinas, Cumaná, Lechería, Caucagua, Maturín, La Guaira, Guacara, Guárico, Acarigua, San Fernando de Apure and Porto Ordaz.

The technology platform has the same operation as Cashea, which allows you to pay for products under the installment system. However, there is a big difference in that the first level (Krece blue) only allows you to buy Android devices (1 at a time) with only a 40% down payment.

As you level up, you can purchase other products, as well as access to more phone equipment.

When the user reaches Krece Plata, they only need to pay a 35% down payment and can buy equipment such as tablets, televisions, Smarwatch, among others. In addition, the user will have 25% on the purchase line.

When you reach the Krece Gold level, the initial fee will be only 30% of the cost and you will be able to buy any equipment, with a 25% increase in the purchase limit and you will enjoy exclusive discounts.

Finally, the fourth level is Krece Platinum, which will have practically the same advantages as the previous one.

Another difference with Cashea is that the number of installments is between 4 and 6, although it maintains the bi-weekly payment method.

“By paying them on time or in advance you can earn points to level up and be able to increase your purchase line,” he explains on his social networks.

Another option would be Popclik, which could be more than an application classified as a virtual shop, whose specialty is that “every credit requires two guarantors”, and the initial percentage can change according to the financial evaluation of each client .

In order for the user to make the purchase, the following steps must be followed: after selecting the product, a form must be filled in with personal data. The request will be analyzed within 72 hours and the user will receive a response. If approved, the initial payment and collections will be requested.

Shipping requirements vary depending on the amounts requested, ranging from $350 to $700.

Quick credit can be approved in just 15 minutes, Monday to Friday, from 8:00 am to 5:00 pm.

After this, the purchase contract will be sent by email for you and your guarantors to sign. Your products will be delivered to your home or office.

Popclik also offers personalized recommendations based on the customer’s previous searches and purchases.

Scheduled purchases.

Credit modalities are also expanded through platforms that offer programmed purchases.

Mood Venezuela is one of these digital systems presented on the market as “a team of highly qualified consultants to guide you in the use of a tool that will allow you to achieve your goals to develop a better quality of life,” as stated .

The idea was born in Maracay, state of Aragua, where it became a leader in this modality, because it allowed its users to plan their purchases, with products and services that had competitive prices, as well as a guarantee that their delivery in due time. .

Although Mood offers a wide range of products, its most popular financing is through motorcycle workshops, which it does thanks to its alliance with different brands such as Bera, Empire, Toro, AVA, Suzuki and Escuda.

As seen on their social networks, many of these vehicles can be purchased with no down payment, no interest and up to 12 months to pay.

In this way, Venezuelans can have a large number of installment options to cover their needs.

The shops are not far behind

Shops in the country have not been left behind in offering new payment methods in installments. The Multimax technology chain recently launched its Credimax product on the market, which allows customers of the Priority Max service (which is an exclusive membership) to bring home that much-needed item in installments and without accumulating interest.

For this, 40% of the purchase must be paid and the rest will be paid in six installments.
Department store Mundo Total also has its own financing function for certain products, which you can buy by paying a minimum of $50 and the rest in two monthly installments.

Although tech franchise Canguro recently launched its quota system called Fiadito, without giving much detail.

#Payment #installments #extended #technology

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