Reed Hastings YONHAP | EFE
When Netflix invented the new television, the world of streaming it became that happy Arcadia where the old-school viewer found a mania for series and movies on loop that he had never been able to imagine. Faced with the narrow rules of schedules and content of traditional broadcasting, Netflix will champion freedom on all fronts. Its co-founder Reed Hastings, one of the men who made a name for himself when it came to creating a huge empire from a small video store at home, boasts of it in his book here there are no rules. From the pinnacle of success he explained his almost anarchic methods and his conviction that transparency and autonomy fostered creativity and responsibility. That as for his employees. Regarding customers, shared accounts They were seen as a marketing tightrope walk that made everyone happy.
Now Hastings is stepping down as CEO and opening a new era at a delicate time. No one disputes, for now, the company with the red N its status as a leader in the platform market, but the time to establish rules cannot be postponed. The implementation of a plan with advertising, cheaper, was the first renunciation of the founding principles. In a few weeks the inspection of the timeshare passwords will arrive.
Shared accounts on streaming platforms are in the majority