Yamagata Symphony & U-NEXT Family Concert with Win Morisaki & Shoko Haida

U-NEXT and Yamagata Symphony Orchestra Announce Family Concert Featuring Win Morisaki and Shoko Haida

A unique cultural event, “Orchestra Day 2026 Supported by U-NEXT “PLAY, NEW TOHOKU.”~with Win Morisaki & Shoko Haida~,” will bring together the acclaimed Yamagata Symphony Orchestra, popular artists win Morisaki and Shoko Haida, and beloved characters Tabeko Animals for a family-friendly performance on March 29, 2026. The concert, a key component of U-NEXT’s regional revitalization efforts, will be broadcast exclusively on the U-NEXT streaming platform at a later date.

Did you know? – The Yamagata Symphony Orchestra was founded in 1964 and has become a cornerstone of the region’s cultural landscape, known for its diverse repertoire and community engagement.

Expanding cultural Reach Through Strategic Partnership

Since 2023, U-NEXT has fostered a strong partnership with Tohoku Cable Television Network under the banner of “PLAY, NEW TOHOKU.” This initiative aims to amplify the cultural and economic vibrancy of the Tohoku region. According to a company release,the collaboration has already yielded significant results,including partnerships with 17 member companies of Tohoku Cable Television Network,engagement with the Yamagata International movie Festival,and integrated point programs at the MOVIE ON yamagata cinema. U-NEXT has also been actively producing and distributing films, and has previously exclusively broadcast concerts by the Yamagata Symphony Orchestra, extending the reach of Tohoku and yamagata’s artistic talent across japan.

Pro tip: – U-NEXT’s “PLAY, NEW TOHOKU” initiative demonstrates a growing trend of streaming services investing in regional arts and culture to broaden their appeal and support local economies.

A Family-focused performance

The upcoming “orchestra Day 2026” concert represents a natural extension of thes ongoing efforts. The event, scheduled to begin at 4:00 PM on Sunday, March 29, 2026, will be held at Yamagin Kenmin Hall. The performance will be led by conductor Taizo takemoto, and will feature guest appearances by singer-songwriter Win Morisaki and vocalist Shoko Haida, alongside the popular characters Tabeko Animals.

Tickets will go on sale starting Monday, December 15th. Pricing is tiered to accommodate a range of budgets, with options for both general admission and students:

• General Admission: S Seat – ¥5,000, A seat – ¥4,000, B Seat – ¥3,000
• Student Admission: S Seat – ¥2,500, A Seat – ¥2,000, B Seat – ¥1,500

Infants aged three and older will be admitted free of charge with a seated ticket, and admission is open to all individuals aged three and older.

Reader question: – What kind of music do you hope win Morisaki and Shoko Haida will perform with the orchestra? Share your thoughts!

Why,Who,What,and How did it end?

Why: U-NEXT and the Yamagata Symphony Orchestra are collaborating to revitalize the Tohoku region’s cultural scene and broaden access to the arts. The concert is part of U-NEXT’s “PLAY, NEW TOHOKU” initiative.

Who: The event features the Yamagata Symphony Orchestra, singer-songwriter Win Morisaki, vocalist Shoko Haida, and the Tabeko Animals characters. U-NEXT and Tohoku Cable Television Network are the primary organizers. Conductor Taizo Takemoto will led the orchestra.

What: “Orchestra Day 2026 Supported by U-NEXT “PLAY, NEW TOHOK