Amazon Übernimmt Kontrolle über James-Bond-franchise: Ein Neuanfang für Agent 007
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nach über 60 Jahren in Familienbesitz wird die James-Bond-Reihe künftig von Amazon geleitet. Der Streaminggigant übernahm 2022 die MGM-Filmstudios und damit auch die Rechte an Agent 007.
In einer überraschenden Wendung haben die langjährigen Produzenten der James-Bond-Filme, Barbara Broccoli und Michael G. Wilson, die kreative Kontrolle über das ikonische Franchise abgegeben. Amazon MGM Studios, seit 2022 zu 50 Prozent beteiligt, wird nun die Geschicke von 007 leiten, was möglicherweise einen grundlegenden Wandel für die Reihe bedeutet.
Die Entscheidung,die am Donnerstag auf der offiziellen James-Bond-Website bekannt gegeben wurde,kommt nach mehr als sechs Jahrzehnten,in denen die Familie Broccoli das Franchise führte. Trotz der Übergabe bleibt das Duo weiterhin Mitinhaber des Bond-Franchise.
„Fast 60 unglaubliche Jahre stand meine Karriere im Zeichen von 007. Nun trete ich als Produzent der James-Bond-Filme zurück,um mich auf Kunst und wohltätige Projekte zu konzentrieren“,sagte Wilson (83),dessen Stiefvater Albert R. „Cubby“ Broccoli die Filmreihe 1962 ins Leben rief.
Michael G. Wilson
„Barbara und ich sind uns daher einig: Es ist an der Zeit, dass unser vertrauenswürdiger Partner, Amazon MGM Studios, James Bond in die Zukunft führt“, fügte Wilson hinzu.
Michael G. Wilson
Barbara Broccoli erklärte, dass sie sich nun anderen Projekten widmen möchte.
Die Zukunft von James Bond unter Amazon
Der letzte Bond-Film, „Keine Zeit zu sterben“, feierte 2021 Premiere. Im Jahr 2022 erwarb Amazon MGM, eines der bekanntesten US-Filmstudios, für 8,5 Milliarden US-Dollar. Mit diesem Kauf erhielt Amazon Zugriff auf ein umfangreiches Archiv, das über 4.000 Filme und 17.000 TV-Serien umfasst, einschließlich der James-Bond-Reihe.
Bislang lag die kreative Kontrolle über die Filme ausschließlich bei Broccoli und Wilson sowie deren Firmen Danjaq und EON Productions.
Die Reaktionen auf diesen Schritt sind gemischt. Während einige James-Bond-Fans und Medien-Insider hoffen, dass nach nur zwei neuen Bond-Filmen in den letzten zehn Jahren wieder häufiger Abenteuer von 007 auf die Leinwand kommen, gibt es auch Bedenken. Kritiker befürchten, dass Amazon MGM Studios die Marke James Bond übermäßig ausschlachten und den Markt damit übersättigen könnte.
Broccoli und Wilson hatten in der Vergangenheit TV-Serien und Spin-off-Filme ausgeschlossen und betont, dass James Bond ein besonderes Kinoerlebnis bleiben sollte.
dpa/sebe
James Bond Under Amazon: an expert weighs In on the Future of 007
The James Bond franchise, a cinematic icon for over six decades, is entering a new era. After being family-run for so long, creative control has shifted to Amazon MGM Studios. What does this mean for the future of 007?
To explore this monumental shift, Time.news spoke with renowned film and media analyst Dr.Anya Sharma,to give us her expert insights into the future of James Bond.
Time.news: Dr.Sharma, welcome. This is big news! Amazon now has creative control of James Bond. What’s your initial reaction?
Dr. Sharma: Thanks for having me. It is indeed a significant growth.The Broccoli family, especially Barbara Broccoli and Michael G. Wilson,have been synonymous with James Bond for generations. Their stewardship, inherited from Albert R. “Cubby” Broccoli, has shaped the franchise into what it is today. This transition marks the end of an era and the beginning of an uncertain but potentially exciting new chapter.
Time.news: The article mentions that Amazon acquired MGM in 2022 for $8.5 billion, gaining access to a vast library including the James Bond series [[2]] [[1]]. what are the immediate implications of this acquisition regarding James Bond?
dr. Sharma: The immediate implication is a potential acceleration of James bond content. Amazon has a proven track record of investing heavily in its intellectual properties and expanding their reach across different platforms. While Broccoli and Wilson historically resisted spin-offs and TV series, emphasizing the theatrical experience, Amazon might see an possibility to broaden the James Bond universe through streaming series, video games, and othre media. We could see more james Bond and potentially, sooner, than previously anticipated.
Time.news: The article also highlights concerns that Amazon might “oversaturate” the James Bond market. Is this a valid worry for the James Bond franchise?
Dr. Sharma: It is a valid concern. The carefully curated scarcity of James Bond films has been part of its mystique and appeal. The Broccolis deliberately spaced out film releases to maintain a high level of anticipation and quality control. Amazon,driven by different imperatives,might prioritize quantity over quality. There’s a risk of diluting the brand if too many James Bond projects are produced without sufficient care and attention to detail.
Time.news: What kind of precautions can Amazon take to safeguard the Bond legacy and ensure it continues to resonate with audiences?
Dr. Sharma: Clarity and collaboration are key. Amazon needs to demonstrate a deep respect for the James bond legacy and a commitment to preserving its core values.This means working closely with Barbara Broccoli and Michael G. Wilson, who remain co-owners of the franchise, and actively seeking their input on creative decisions. Engaging with fans and critics, listening to their concerns, and being responsive to their feedback is also essential.
Time.news: Do you foresee any chance of Daniel Craig return as 007?
Dr. Sharma: While Daniel Craig’s tenure as James Bond was highly successful, it truly seems he has definitively stepped down from the role [[3]]. Given the statements from both Craig and the producers after “No Time to Die,” it’s extremely unlikely he would return. The focus is definately on finding a new actor to embody the character.
Time.news: What kind of opportunities can this change entail for the future of James Bond?
Dr. Sharma: Amazon’s resources and global reach offer unprecedented opportunities for the James Bond franchise. they can invest in cutting-edge technology,explore new storytelling formats,and reach audiences in underserved markets. Imagine interactive James Bond experiences, immersive VR games, or even refined AI integrations within the films themselves. The possibilities are endless, provided they are approached with a deep respect for the brand’s heritage.
Time.news: Any last words for our readers who are wondering what this all means for the future of James Bond films?
Dr.Sharma: Change can be unsettling, especially when it involves something as beloved as James Bond. Though, change can also be a catalyst for innovation and growth. As James Bond enters this new era under amazon’s leadership, it’s crucially vital to go into this evolution with a healthy dose of cautious optimism, with a genuine hope that the franchise will continue to evolve and thrill audiences for generations to come.