2024-12-13 10:04:00
Perfectly positioned between Supreme’s German branch and the Stüssy pop-up store, Off One’s Rocker (OOR) opened a store on Torstrasse in Mitte on Thursday: the OOR Apparel collection, exquisite niche perfumes and glossy magazines are now available for purchase. purchase here. In collaboration with The Find, a trendy Parisian vintage boutique, rare second-hand designer clothes are also offered.
OOR is primarily known as a publisher of magazines such as Numéro Berlin and Fräulein; In the recent past, however, the company has become an elegant cultural platform. OOR publisher and creative director Götz Offergeld expanded his portfolio last year to include the Schlachter gallery on Wilmersdorfer Straße and launched his streetwear collection in 2024, which is now available in stores. Now he has his own shop.
“People kept asking me where they could buy the collection,” Offergeld says. “When I heard that the former souvenir shop on Torstrasse was empty, everything was resolved after a few phone calls.”
The OOR collection is characterized by self-produced motifs on fine fabrics and love for details.Thomas Hauser
The OOR store is not just a pop-up. “We have the store safe for a year,” explains Offergeld. An optimal time frame to check how things are going, because: “Let’s see, there are stormy times in retail right now, and in the textile sector one horror news follows another.”
This doesn’t scare Offergeld; On the contrary, the crisis for the adults is also an opportunity for the little ones: “If things aren’t going well, you just have to do a little more,” he says. “It’s time for people who still have a vision. And it’s not for nothing that the name of our publishing house comes from the English phrase “off the rocker” – because it means that someone is crazy. And there’s more: there’s always room for something new.”
The interior has not undergone major changes; most were taken over by the previous tenant, Souvenir.ABOVE
The OOR shop is open every day except Sunday from 11:00 to 19:00 and is located at Torstraße 76 in Berlin-Mitte.
#Berlin #label #OOR #Stüssy #Supreme