Chef Lee Mi-young reveals her secrets on The Side Dish Live
Dongwon F&B announced on ‘The Side Dish Live’ on the 16th that it would invite chef Lee Mi-young, a master in the food service industry. Chef Lee Mi-young appeared on Black and White Chef, a global OTT cooking competition program that has recently been attracting attention in the food, beverage and restaurant industry, and succeeded in advancing to the finals based on her outstanding skills and unique experience.
This live broadcast will be held for approximately one hour starting at 8 PM on the 16th, and will be a time for Chef Lee Mi-young to share with the public the cooking secrets she has accumulated over the years. Dongwon F&B plans to receive questions from consumers an hour before the broadcast to answer any questions about the behind-the-scenes story of the contest program and chef Lee Mi-young. In particular, there is a program in place to gift a ‘high-quality lacquered black spoon set’ through a drawing among event participants, attracting attention.
During the broadcast, the menus presented by Chef Lee Mi-young in the cooking competition will be reorganized and a Korean food set consisting of Yukgaejang, stir-fried Korean pork, stir-fried walnut anchovies, cabbage kimchi, and bean sprouts will be sold for a limited time at a discounted price. In addition, all consumers who purchase products from The Banchan Live will receive a 10% discount coupon and 10% reward points, and all consumers who participate in the real-time chat window will receive a purchase subsidy of 500 won.
An official from Dongwon F&B said, “Cook Lee Mi-young has experience preparing students’ lunches with more care than anyone else, and this sincerity is deeply related to The Banchan’s philosophy of pursuing everyday home cooking.” This broadcast is expected to be an opportunity to convey a friendly and approachable cooking culture to consumers beyond simply revealing cooking secrets.
Kim Sang-jun, Donga.com reporter [email protected]
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