2024-03-27 09:33:23
Cheongpyeong Yeoul Market is being reborn as a national market. While Gapyeong-gun is achieving various results by forming a team with the local traditional market merchants’ association, Cheongpyeong Yeoul Market has created an opportunity to become a national market through online expansion.
According to the military on the 27th, Cheongpyeong Yeoul Market is participating in the 2024 Traditional Market Specialized Market Development (Digital Traditional Market) project of the Ministry of SMEs and Startups, which provides comprehensive support for online store opening, development strategy establishment, and infrastructure to improve the sustainable online expansion capabilities of traditional markets. This was selected.
Accordingly, Cheongpyeong Yeoul Market will secure approximately 400 million won in national and provincial funds over the next two years to promote various projects to foster digital traditional markets.
With the goal of ‘entering the market online and digitalizing information, distribution, infrastructure, and merchants’, we will take a leap forward in the nationwide market through the formation of cooperatives, online product discovery and consulting, delivery manpower support, and online and offline public relations and sales promotions. .
Earlier this year, Cheongpyeong Yeoul Market was selected for the ‘Traditional Market Manager Training Project’ held by the Gyeonggi Business District Promotion Agency to revitalize traditional markets, and received support for strengthening the capabilities of merchant organizations in shopping districts and traditional market managers with expertise, as well as media and It is expected to contribute to the development of the local economy by promoting marketing activities such as Internet promotion and content production.
In addition, it was selected for the ‘Market Management Package Support Project’ hosted by the Ministry of SMEs and Startups and the Small Business Market Promotion Corporation, securing a total of 170 million won in national and provincial funds.
Last year, Mayor Cheongpyeong also showed progress by successfully completing the ‘First Step Foundation Development’ and ‘Fire Notification Facility Installation’ projects hosted by the Ministry of SMEs and Startups.
Lee Tae-gyu, president of the Cheongpyeong Merchants Association, said, “As a traditional rural market, there were many difficulties, but this project supported by the Ministry of SMEs and Startups provided an opportunity for new changes in the market.” He added, “We will form the Cheongpyeong Yeoul Market Merchants’ Cooperative by August to help the market become more independent.” “We will build a foundation and implement differentiated online and offline sales strategies, such as half-price delivery,” he said.
A military official said, “In order to revitalize markets specialized in local tourism and online marketing, Gapyeong Jatgoeul Market and Seorak Noonmegol Market are also in the second year of cultural tourism and digital development projects,” adding, “We are revitalizing the four traditional markets in the district.” “We will spare no effort in providing administrative support to create a market where customers and merchants are happy.”
Meanwhile, the county is making every effort to ensure that policies and support for local small business owners are not neglected, such as establishing a small business support and market management team last year, and is discovering projects that provide practical help, receiving favorable reviews as an exemplary case of public-private coexistence. there is.
Queen reporter Hana Choi photo Gapyeong-gun
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2024-03-27 09:33:23