Instagram’s New Threads App Hits 100 Million Users Surpassing ChatGPT’s Record
Instagram’s newest standalone app, Threads, has already achieved a significant milestone, surpassing 100 million users in just a matter of days. This achievement is even more remarkable when compared to OpenAI’s chatbot, ChatGPT, which took two months to reach the same mark. Threads launched just last Wednesday and has quickly gained popularity among users.
The remarkable growth of Threads can be observed within the Instagram app itself, which tracks the size of the Threads userbase. This indicates that users are not just signing up but actively engaging with the app’s features.
According to a report by Alex Heath, more than 95 million posts and a staggering 190 million likes have already been shared on Threads as of Thursday. This signifies that users are not only joining the platform but also actively participating in its content-sharing capabilities.
While Threads is still in its early stages, its potential cultural impact is yet to be determined. Instagram Head, Adam Mosseri, clarifies that Meta, the parent company of Instagram, is not aiming to replace Twitter. However, Threads could become a popular destination for conversation-based social media, filling a niche currently occupied by Twitter.
It’s worth noting that Meta is not actively encouraging politics and hard news on the platform, distinguishing Threads from Twitter’s focus on news and real-time updates. The success of Threads’ launch week has pleased Meta, but Mosseri remains cautious about its long-term retention.
These impressive early statistics highlight the strong adoption and engagement from users. The competition among social media platforms continues to intensify, with each app striving to offer a unique experience to attract and retain users.
Update: As of July 10th, 3:58 AM ET, it has been reported that Twitter’s user numbers have also been updated.