The queue outside the new store of the interior design chain Lagerhaus was full of young girls,some adult women,and a number of men that took no more than a couple of fingers to count.
When the store opened at 12 o’clock on Thursday,the premises quickly filled up with eager customers. Among them were 18-year-olds Tilde Hovden and Ida Hanken.
– It will be Christmas shopping
– We haven’t found much yet, but this looks really good! What we like is all the interior decor and the low prices, Tilde said, very pleased.
– there will be! confirmed Ida, who within the first few minutes had found a tea light holder and a storage jar.
When the queue was let in, it quickly became crowded in the new store premises.
Photo: Kenneth Kamp
– Perfect establishment
The regional manager for Lagerhaus in Norway, Camilla Persen, was just as smiley and satisfied as the customers:
– We had over 1,200 who expressed interest in the opening on our Facebook page, and we are very pleased with the turnout, she said.
The reason Lagerhaus chose to establish itself in Moa, Persen says, is simply that the chain did not have a store in the area before.
– This is a entirely perfect establishment for us, she stated.
Trend products
When we asked what makes Lagerhaus seem to attract relatively many young people, the regional manager responded with a wink:
– Do we? Well, we at least have products that frequently enough trend on TikTok.This is as we have a team that is constantly designing products that are on-trend. The most important characteristic of Lagerhaus is that we are an interior design chain with our own design and that the prices are reasonable.
How does Lagerhaus plan to enhance its online shopping experience in the future?
Q&A with camilla Persen, Regional Manager of Lagerhaus Norway
Interview by [Editor’s Name]
Date: [Insert Date]
Q: Camilla, let’s start with the recent opening of the Lagerhaus store in moa. Can you tell us about the turnout?
A: Absolutely! We were thrilled with the turnout. Over 1,200 people expressed interest in our opening on our Facebook page, and the excitement was palpable when we opened our doors at noon. The store quickly filled with eager customers, including many young women and a few men, which was great to see.
Q: It’s engaging to note that the queue outside was primarily made up of young girls and adult women. what do you think attracts this demographic to Lagerhaus?
A: That’s a great observation! We noticed that our target audience has increasingly included younger customers. One of the key reasons could be our trendy products that frequently enough make waves on social media platforms like TikTok. We have a dedicated design team that focuses on creating on-trend items that resonate with younger consumers. This blend of unique design and reasonable pricing undoubtedly appeals to them.
Q: You mentioned that Lagerhaus didn’t have a store in this area before. Why was Moa the chosen location?
A: Moa was a strategic choice for us. Not having a presence in the area meant we were missing out on a potential customer base that we are excited to now serve. The location is simply perfect for our establishment, aligning with our expansion strategy to reach customers in underserved regions.
Q: What feedback have you received from customers about the store and its offerings?
A: The feedback has been overwhelmingly positive. As an example, two young customers, Tilde and Ida, shared their excitement about finding quality interior decor at low prices. Customers appreciate our unique products and the vibe of the store itself. there’s a sense of satisfaction that we’re providing value.
Q: Lagerhaus frequently enough features design products that trend online. Can you share insights into your approach for staying up-to-date with thes trends?
A: Certainly! Our design team is committed to continuously researching and analyzing current trends, especially through social media platforms. This allows us to create products that are not only stylish but also relevant. Our focus is to maintain a balance of innovative design with affordability, so everyone can enjoy stylish interiors without breaking the bank.
Q: For readers who may be interior design enthusiasts,what practical advice would you give them for incorporating trendy items into their homes?
A: My advice is to stay authentic to your style while being open to new trends. Choose a few key pieces that excite you and mix them with your existing decor. It’s all about creating a space that feels personal yet has that touch of fresh, trendy flair. Also, don’t hesitate to visit stores like Lagerhaus to get inspiration and find unique items that can transform your living space beautifully.
Q: Lastly, what are your future plans for Lagerhaus in Norway, and how do you see the brand evolving?
A: We are optimistic about our growth in Norway. Our plans include expanding to more locations where we see demand, enhancing our online shopping experience, and continually updating our product lines to remain trendy. We want to ensure that Lagerhaus remains a go-to destination for affordable and stylish interior design products for all consumers.
Thank you, Camilla, for this insightful conversation.We look forward to seeing how Lagerhaus continues to thrive in the interior design market!