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March marks the one year anniversary of the opening of the first Lidl stores in Estonia, and on this occasion, the company is organizing a birthday campaign for customers, the winner of which will become the owner of the new BMW X1 crossover.
“The expression “German quality” has a certain meaning for Estonians. This is exactly the emotion of quality that Lidl has been offering in Estonia for a year now, and the grand prize of our birthday campaign reflects the same emotion,” said Lidl Eesti Communications Manager Katrin Seppel, adding that in addition to the BMW X1 crossover, five more iPhone 14 and 33 Lidl gift cards worth €100 each.
“Certainly, the way Estonians adopted the unique and popular across Europe experience of shopping at Lidl can be called a success story. It is important for us that we empowered people and, by providing high quality goods, were able to maintain an affordable price level,” Seppel emphasized.
The campaign will run in Lidl stores in Estonia from 25.02 to 31.03. During the campaign period, the buyer must make purchases in Estonian Lidl stores for at least 20 euros and register checks on the website www.lidl.ee/loos. After registering the check, the buyer becomes eligible to participate in the campaign prize draw. Lidl Plus users can copy the digital receipt in the app and go to the draw page.
All individuals over 18 years of age and in possession of an identity document can participate in the campaign, with the exception of employees of Lidl Eesti OÜ. Starting March 6, five consecutive Mondays, one lucky winner will win an iPhone 14, plus at least 5 Lidl gift cards worth €100 will be drawn every Monday. The winner of the drawing, who will get the main prize, BMW X1, will be determined on April 3rd.
Lidl
Retailer Lidl, part of the Schwarz retail group headquartered in Neckarsulm, is one of the leading food retailers in Germany and Europe. Lidl has a presence in 32 countries and operates a network of 12,000 stores with more than 200 logistics centers in 31 countries.
As a chain of discount stores, Lidl offers its customers the best value for money. Simplicity and process orientation define day-to-day operations in stores, logistics centers and other departments. Lidl Stiftung, headquartered in Neckarsulm, is responsible for developing standardized processes and building the structure.
Lidl employs over 360,000 people. Working at Lidl is characterized by dynamism and fairness in relationships, which has allowed us to build strong teams around the world.
In its daily activities, Lidl takes responsibility for people, society and the environment. For Lidl, sustainability means delivering quality every day.
The turnover of the Schwarz Group in 2021 amounted to 133.6 billion euros.
Lidl Eesti was founded in 2018 and on March 3, 2022, Lidl opened a network of its stores in Estonia. Now Lidl has 11 stores in cities across Estonia. The company’s head office and stores employ 800 people. In 2023, Lidl Eesti was awarded the internationally recognized Top Employer title. More detailed information: Lidl.ee and LinkedIn.
According to LIDL
The post On the occasion of the anniversary of the opening of LIDL EESTI presents one of its customers with a BMW crossover first appeared on gazeta.ee.