Global electronics brand Walton is starting ‘Digital Campaign Season-21’ across the country. In this season of the campaign also there are special surprises for the buyers of Walton products. Walton has announced ‘double million’ offer for customers in season-21. Under this, buyers can get Tk 20 lakh by buying a fridge, TV, washing machine or BLDC fan from any Walton Plaza, distributor showroom and online sales platform ‘e-plaza‘ in the country. There are also guaranteed gifts of crores of rupees. Buyers will get this opportunity from October 10 to December 31 this year.
This information was announced at the opening ceremony of ‘Digital Campaign Season-21’ organized at Walton Corporate Office in Bashundhara of the capital on Wednesday (October 9, 2024) morning. Popular actress Vidya Sinha Saha Meem, brand ambassador of ‘Walton Digital Campaign Season-21’ was present at the event. He inaugurated the 21st season of the nationwide campaign.
Also present at that time were Walton Plaza MD Mohammad Raihan, Walton Hi-Tech Additional Managing Director Eva Rizwana, Chief Marketing Officer (CMO) Ghalib Bin Mohammad, Walton Distributor Network Head of Sales. Feroz Alam, Ariful Ambia, Head of Strategic Business Development, Walton, Tanveer Rahman, Chief Business Officer (CBO), Walton AC, Tahsinul Haque, CBO, Refrigerators, Mustafa Kamal, CBO, Home Appliances, Tanveer Anjum, Business Coordinator, Managing Director, Walton Hi-Tech and Chief Information Officer. Mofizur Rahman, Deputy CMO of Walton Zoheb Ahmed, Deputy CBO of TV Habib Iftekhar Alam etc. Amin Khan, Senior Executive Director of Walton moderated the event.
Popular actress Vidya Sinha Saha Meem, recently appointed as the brand ambassador of Digital Campaign Season-21, said Walton is not just a brand but a pride of Bangladesh. We all have Walton products in our homes now. Beyond the borders of the country, Walton products are now being exported to many countries. It is very proud for Bangladesh. I am delighted to be a member of the Walton family as a brand ambassador for the digital campaign. Many customers have become millionaires by buying Walton products in the previous few seasons of the campaign. Walton changed their lives completely. Walton’s initiative is really commendable. Thanks to Walton for including me in this program. Hopefully, my journey with Walton will lead to great things in the future.
Walton’s Chief Marketing Officer Ghalib Bin Mohammad, highlighting the details of the digital campaign, said that Walton’s digital campaign has received a huge response across the country. So far 20 seasons of the campaign have been completed quite successfully. Every season has received an unprecedented response from customers. In this context, season-21 is starting tomorrow on October 10. There is a ‘Double Million’ offer for buyers this season. That is, buyers can get 20 lakh taka by buying Walton products. I strongly believe that this season of digital campaign will be 100% successful as before.
It was informed at the event that during the season-21, the customers will be digitally registered after purchasing the product from any Walton Plaza, distributor showroom or online e-plaza in the country. After this, buyers can get Tk 20 lakh through return SMS from Walton in fully computerized system. You will also get guaranteed gifts. The concerned Walton Plaza or showroom will deliver the gift to the customer.
It should be noted that Walton is developing a ‘Digital Customer Database’ to bring the after-sales service activities under automation. That’s why digital campaign is going on nationwide. After buying the product during the campaign, detailed information including buyer’s name, mobile number and product model number is being stored on Walton’s server through digital registration system. As a result, even if the warranty card is lost, customers can get quick service from any Walton service center in the country. On the other hand, service center representatives also get to know customer feedback. To ensure spontaneous participation of customers in this activity, Walton is providing various benefits to customers in every season of the campaign.
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