Rosé’s ‘Apartment’ continues to be a craze in the new year… First K-pop female singer to top 5 on Billboard’s ‘Hot 100’

by times news cr
ⓒNewsis

Rosé (28, Park Chae-young), a member of K-pop’s signature girl group ‘Blackpink’ and solo singer, became the first K-pop female on the US Billboard main single chart ‘Hot 100’ with ‘APT.’, written with American pop star Bruno Mars (40). The singer broke his own record.

According to a preview article posted on Billboard’s website on the 6th (local time), ‘Apartment’, which Rosé released on October 18, ranked 5th on the ‘Hot 100’ on the 11th.

It ranked 34th last week, but as soon as the holiday season where carol rushes took place ended, it moved up 29 places.

In particular, it even surpassed 8th place (as of November 2 last year), which is the chart’s own highest record and the highest ranking among female soloists and female groups. This is the first time that a K-pop female singer entered the top 5 of ‘Hot 100’.

Rosé’s ‘Apartment’ was the first female K-pop singer to enter the top 10 of ‘Hot 100’. Among K-pop female singers including the group before ‘Apartment’, the highest ranking on the chart was 13th place, which was occupied by ‘Ice Cream’, a collaboration between Blackpink, which Rosé belongs to, and American pop star Selena Gomez.

So far, among K-pop singers including groups and male soloists, the only team (solo) that has entered the top 10 of the ‘Hot 100’ is the global super group ‘BTS’, its members Jimin and Jungkook, and singer Psy. BTS, Jimin, and Jungkook took first place on ‘Hot 100’.

‘Hot 100’ in particular has a large proportion of radio airplay, and is still considered a ‘dream chart’ for K-pop singers who mainly achieve success on the ‘Billboard 200’ due to strong support from a small number of enthusiasts rather than local popular popularity. In particular, it is difficult for local singers to enter the top 10, which is proof that Rosé’s ‘Apartment’ has clearly established itself in the local grassroots market beyond the fan base.

K-pop girl groups that have entered the Hot 100 so far include Wonder Girls, Blackpink, Twice, New Jeans, Fifty Fifty, Le Seraphim, and Aillet. Among K-pop female solo singers, besides Rosé and Jennie, there are only Blackpink colleague Lisa and 2NE1 member and solo singer CL.
‘Apartment’ was inspired by the ‘Apartment Game’, which is widely known in Korea. This game, known as the K-drinking game, involves participants shouting “A~part apartment, ah~part apartment” and then when one person mentions a specific number and everyone stacks their hands together, the participant whose hand is on that number drinks. .

It is still a hot topic that Rosé introduced the ‘apartment game’ and Korea’s drinking culture in a video previously uploaded to the YouTube account of the American fashion magazine ‘Vogue’ to coincide with the release of the song. In particular, Rosé chose ‘Somaek’ as her favorite Korean alcohol and explained that it is a mixture of soju and beer.

As K-play elements are highlighted, the number of people who mention PSY’s ‘Gangnam Style’, which caused a global syndrome in 2012, is increasing. ‘Gangnam Style’ became a meme due to its playfulness and caused a worldwide craze. It is reminiscent of Psy’s ‘Gentleman’ writing style in that the same words are repeated or toasts that foreigners familiar with K-drinking parties will recognize are inserted into the lyrics.

The power of Mars, who brought funkyness to the song, cannot be ignored. Mars boasts outstanding skills in all fields, including singing, dancing, composition, performance, and performance. As the group digests a variety of genres, including not only pop, but also funk, soul, reggae, hip-hop, and rock, interest was focused on this collaboration with Rosé. Mars also released his first duet song, the ballad ‘Die with a Smile’, with American pop star Lady Gaga in August last year. This song ranked first on ‘Hot 100’ this week. Accordingly, Mars showed off his spirit by placing two duet songs in the top five. This is the first time ‘Die With a Smile’ has reached the top spot.

In particular, Mars is building a fan base in Korea by holding its second performance in Korea at the Olympic Stadium on June 17-18 of last year, attracting 101,000 people over two days.

After listening to ‘Apartment’, many music fans were reminded of American singer and choreographer Toni Basil’s No. 1 song on the Billboard ‘Hot 100’, ‘Mickey’. This song, which was inserted into the movie ‘Bring It On’ (2000) with a cheerleader as the main character and is similar to the rhythm of ‘369 Game’, is well known to us under the title ‘Hey Mickey’.

In fact, if you look at the lyrics and composition credits for Rosé’s ‘Apartment’, the original authors of ‘Mickey’, Michael Donald ‘Mike’ Champion and Nicholas Berry ‘Nicky’ Chin of the producer and songwriter duo ‘Chinn And Chapman’, are named. Raised it.
‘Apartment’ is an interpolation of ‘Mickey’. Sampling and interpolation are often used interchangeably, but the differences between the two are clear. Sampling is using the original sound source as is. A recent representative example in the K-pop industry is ‘After Like’ by the group ‘Ive’, which samples American ‘disco queen’ Gloria Gaynor’s ‘I will survive’ interlude.

On the other hand, interpolation refers to a new recording or modification of the original sound source rather than using it as is. A representative example from the K-pop world is ‘Pink Venom’, the first single from Blackpink’s second full-length album ‘Born Pink’. In this song, Lisa sings “It goes one by one, even two by,” the most famous line from Barbados-born American pop star Rihanna’s debut song “Pon de Replay.” two)’ lyrics and melody were taken and sung. Interpolation is a technique that evokes memories and newness at the same time.

In addition, the song title ‘Apartment’ naturally reminded people of singer Yoon Soo-il’s song of the same name, and it became another hot topic in Korea. Yoon Soo-il’s 3rd album title song ‘Beautiful’, released in 1984 as a member of Yoon Soo-il Band, has recently been dug into by the MZ generation as the ‘original Korean city pop’, and has been re-examined by the younger generation with Rosé’s ‘Apartment’.

Rosé’s ‘Apartment’ is also expected to take first place in the UK’s Official Chart Single Top 100, which will be released on the 11th. The highest ranking on this chart is 2nd. The ‘apartment’ craze has been blowing again since the beginning of the new year.

[서울=뉴시스]

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