A Sky TV rights to the Lega: “Our offer is valid, without conditions”

Lautaro – De Ligt (photo Lapresse)

A Sky TV rights to the Lega: “Our offer is valid, without conditions”

The match for the tv rights of the A league in the three-year period 2021/2024 is getting hotter. I am always on the pitch Dazn e Sky: the Football League has called a new assembly for Tuesday (after the void in summit in recent days, with Dazn losing a vote), but the dialogue with broadcasters continues unabated.

SKY sent a letter to Serie A League, in which he makes it known that his offer for TV rights for the next three years is valid and must be voted on. The pay TV led by Comcast responds to the Lega Serie A’s request for clarification on the proposal linked to the creation of the Lega channel itself.

TV rights Serie A, Sky vs Dazn for the three-year period 2022/2024. Comcast’s pay TV letter to Lega Serie A

“The Chief Executive Officer of Serie A League in recent days, through a phone call, he communicated to us the request from the League that SKY renounce the clarifications presented in the course of the private negotiation, given that the League would have doubts about the admissibility of our offer, considering it conditional. This communication and its timing are surprising to say the least, given that the position is made explicit after more than a month and a half from the definition of the offers and a few days after their expiry. “” In addition, the invitation to detail the offer with the indication of the League’s commitment to distribute its channel with the matches of A league directly to users, it was explicitly done by the CEO and the Lega’s lawyers, during the private negotiations that took place before the Commission and the notary. SKY he therefore sent a letter to the League in which he reiterated that his offer does not contain any conditions and that the League’s position would be unfounded, in contrast with the Melandri law and would undermine the competitive dynamics that the League has the duty to ensure. The award of the SKY offer would lead to a more competitive result, because the live televisions of the matches of the entire championship would be offered both by the League and by SKY, with evident benefits for Serie A, clubs and spectators, taking into account which would be visible on all platforms. All the more so if we also consider the difficulties of 60% of Italian families in accessing the network with fast connections, as recalled by the Minister of technological innovation and digital transition “.

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