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The facility of shopping (WhatsApp Shopping) has been provided in the WhatsApp app.

Meta Company’s WhatsApp application, which was initially used only for sending text messages, has been getting new updates every day such as media sending, audio call, video call, delete option, money transfer, and edit option. Recently a feature to create “Polls” has been introduced. Following this, the facility of shopping has now been provided on the WhatsApp app.

WhatsApp has introduced a new feature exclusively for its business profile users. Initially, this feature is only available in countries including Brazil, Colombia, Indonesia, Mexico and the UK. It seems that it will be offered in India soon. This feature allows users to search for businesses within the site, chat with them and purchase products. WhatsApp Business users can search for businesses in specific categories – banking, travel.

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We are also provided with the facility of searching for the businesses we need and buying products directly through WhatsApp. This means there is no need to visit shopping websites. In addition, WhatsApp has partnered with various companies to facilitate payments. This new shopping feature seems to work similar to the Jiomart service.

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Also, this new facility is said to enable users to make secure money transfers through their credit or debit cards.

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