2024-03-05 03:57:25
Apple announced new 13-inch and 15-inch MacBook Air laptops featuring the M3 chip on Monday (March 4).
Apple previously announced the M3 chip, new iMac computers and MacBook Pro laptops in October. Apple reported Mac revenue of $7.78 billion during its first quarter earnings call. The growth rate is less than 1%. However, the latest computer may help boost the company’s sales.
Apple says the new MacBook Air laptops feature a 1080p webcam that can support faster Wi-Fi networks. and has a battery that can last up to 18 hours. While the design remains the same as the previous model, the newest M3 chip allows users to connect up to two external displays, which is An upgrade from the previous generation chip that could connect a single display.
CNBC news agency reported that Apple’s announcement this time shows that Apple is continuing its marketing efforts around artificial intelligence (AI), with the company calling the new MacBook Air the “best consumer AI laptop,” marking a significant change in description. Apple previously offered no such explanation when it launched the iMac with the M3 chip in October, demonstrating its attempt to compete with Windows laptops ( Windows) that is called an “AI computer”
However, popular AI platforms such as OpenAI’s ChatGPT, Anthropic’s Claude and other models are still available in the cloud. through an internet connection Not directly on the computer in any way. Apps like Pixelmator Pro can use AI to remove unwanted elements in the background. It’s not much different from the way apps have been using AI for years.
Apple CEO Tim Cook reiterated on Feb. 28 that Apple is “expanding heavily” to invest in AI, potentially signaling a major announcement this year to come. Made at Apple’s Worldwide Developers Conference (WWDC) in June. This is usually the time when a company releases new software. It’s likely that Apple will announce its own large language model (LLM) that could run on the Mac and other devices like the iPhone and iPad.
The 13-inch MacBook Air starts at $1,099 and the 15-inch model starts at $1,299. Orders begin Monday and will be available in stores starting March 8.
By InfoQuest News Agency (05 Mar. ’24)
Tags: Apple, iMac, MacBook Air, MacBook Pro, M3 chip, Laptop, apple
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